Hyatt erweitert sich erneut …
Hyatt ist in den letzten Jahren stark auf Shopping Tour gegangen und hat die globale Präsenz massiv erweitert. Mit Two Roads Hospitality (Alila usw.), Apple Leisure Group (Secrets, Dreams usw.) und Mr. and Mrs. Smith hat man das Portfolio extrem erweitert.
Der Kauf von Standard International (Standard und Bundhouse) Hotels passt da perfekt.
Die Pressemitteilung:
“Hyatt Hotels Corporation (NYSE: H) today announced the planned acquisition of the brands and most of the affiliates of pioneering lifestyle company Standard International, parent company of The Standard and Bunkhouse Hotels brands. This move enhances Hyatt’s position as the leader in the industry’s premier lifestyle space, building on both its organic growth and a series of acquisitions that quintupled the number of lifestyle rooms in Hyatt’s global portfolio between 2017 and 2023. The transaction is anticipated to close later this year, subject to customary closing conditions.
…
The planned acquisition will continue Hyatt’s evolution to a brand- and experience-driven company. The acquired portfolio will be 100 percent asset-light and includes management, franchise and license contracts for 21 open hotels with approximately 2,000 rooms, including The Standard, London, The Standard, High Line in New York City, The Standard, Bangkok Mahanakhon and boutique treasures like Hotel Saint Cecilia in Austin, Texas and Hotel San Cristóbal in Baja California, Mexico. Following the closing of the transaction, Hyatt plans to integrate these hotels into World of Hyatt, bringing this portfolio of celebrated lifestyle properties to the program’s 48 million loyalty members.”
Quelle: Pressemitteilung
Was genau mit diesen neuen Hotels passiert und welche Marke sie werden, das steht noch in den Sternen. Bei Hyatt geht es aber dann mitunter sehr schnell.
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