Der Kauf von SPG durch Marriott war wie ein Paukenschlag. Der Marriott CEO Sorenson prophezeit nun weitere Mega-Deals mit daraus entstehenden Mega-Hotelmarken …

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Der schillernde Marriott CEO Sorenson hat in letzter Zeit echt viel Aufmerksamkeit bekommen. Gerade durch den SPG – Marriott Deal hat er es zu großer Berühmtheit gebracht.

Was sich da um SPG abgespielt hat war ein Drama. Unterschiedliche Firmen haben sich bemüht, schlußendlich wurde es Marriott und hat SPG gekauft.

In einem Skift Interview prophezeit Sorenson weitere Mega-Zusammenschlüsse und entstehende Hotelgiganten:

“Since we announced the deal in November of ’15, there’s been a lot of industry chatter about, ‘OK, this is the first big consolidation of this era. Other companies are going to have to follow.’ And I think that is because … people understand the logic of it and think the logic makes sense. I think that’s one reason people say, ‘Alright other companies should follow …

One is, not every company is for sale … Starwood was for sale. And so if you think about any other company in the space, you’ve got to say, ‘OK, how does that deal come together? And are they willing to get it done? …

And I think the second is, does our [Marriott-Starwood] deal prove to be successful? We think it will be. But the fact that we closed it, is not by itself proof of that. …

Now, if you’re one of our competitors, you’ve got to think about, ‘OK, well if it actually is successful and we wait too long and the signs of success are showing, how much have we given up?’ So that’s got to be the kind of conversation that’s happening with other companies, I would think.”

Zum vollen Artikel bei Skift: Marriott CEO Says More Hotel Mega-Mergers Are Likely