Grab und Marriott Bonvoy gehen eine engere Kooperation ein …
Wer in Asien unterwegs ist, der sammelt irgendwie unweigerlich Grab Punkte. Das gehört einfach dazu. Hier kommt es jetzt zu einer neuen Grab / Marriott Bonvoy Kooperation. Neben Bezahlmöglichkeiten wird man auch einen Punktetransfer bieten.
“Grab and Marriott International’s initiatives to bring customer experiences to a new level include:
GrabFood: Starting from November, customers will progressively be able to enjoy food delivery from approximately 600 different Food and Beverage (F&B) outlets across Marriott International hotels in six of Grab’s operating markets, which will be made available on the GrabFood platform in phases. This offers Grab customers access to a wide variety of premium dining options that they can enjoy from the comfort of their homes.
GrabPay: Piloting in Q1 2021 first in Singapore, travellers will be able to make cashless payments through GrabPay at participating Marriott International hotels. F&B outlets that accept GrabPay can soon also access Grab’s Merchant Discovery feature to notify guests in the vicinity of participating hotels about ongoing promotions and events. This will help businesses increase sales, grow customer loyalty and drive more foot traffic to physical outlets.
GrabAds: Grab and Marriott International will jointly create impactful marketing campaigns that are relevant and personalised to customers. With GrabAds’ solutions, Marriott International can connect with customers in a targeted way through audience data, integrate marketing communications across touchpoints, and track campaign performance in real-time.
GrabRewards: Grab and Marriott will link their respective loyalty programmes to offer expanded benefits to Marriott Bonvoy and GrabRewards members. Starting in Q1 2021, Grab customers and Marriott Bonvoy members will be able to enjoy two-way points transfer. This will allow consumers to convert GrabRewards points to Marriott Bonvoy points and vice versa, enjoying flexibility and benefits on GrabRewards, Southeast Asia’s largest rewards platform by users, with nearly 800 merchants.“
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